Happy New Year from BigSERP!
We wish everyone a healthy and prosperous 2009.
Check back with us in early 2009 for a design revamp and some more great insight on the search engine marketing industry.
Thank you for …
Blogs are an important online marketing tool. Often misunderstood, those who know how to use them right will reap the rewards.
Websites need great content, but they also must be popular. Our recommendations will increase your PageRank and other indicators of popularity.
Pay-per-click using Google Adwords, Yahoo Sponsored Search, Microsoft adCenter. Learn all the tricks of the trade!
Search engine optimization advice. Skip paying thousands and learn the ins and outs here.
Twitter, Facebook, Myspace… These are the Web 2.0 conversational marketing tools. Use them wisely.
It is no secret that one of the best things that a website owner can do is add good, relevant seo content to their site as often as possible. By consistently updating a site with …
In our line of work we must get asked about it hundreds of times a year, so it makes sense to dedicate a post to the topic: getting your site 24/7 coverage on the search …
What are inbound links?
Inbound links are links that are directed towards your site from another site. These are the most valuable links that a website can have. They are not configured on the website itself. …
For those out there wondering what the difference is between a “Adwords Qualified Individual” and a “Google Qualified Professional”… well the short answer to that question is that there is none.
We were stumped when we …
You must be selective with the keywords you choose when setting up your PPC campaign, or it is doomed to fail right from the very beginning. The more specific you are in selecting phrases that …
1. High Position Equals High Value
For high-end companies with ocean deep pockets looking to use the search engines as their own digital billboard, sure, it’s worth the price to pay and get into the top …
We’ve found that the buzz is true; turning off Google’s Search Network and running your campaign on Google search alone is the best way to go. A lot of the Search Network traffic (we’re not …
Another common mistake amateur internet marketers can make is to use a shotgun approach when it comes to the different “streams” the search engines offer to advertise using. Remember that success using paid search not …
Are you still directing all of your keywords and ad texts to either your site’s homepage or one of your site’s inner pages?
If you answered in the affirmative, then you are most likely finding yourself …
The first mistake that people often make when setting up a Google Adwords or Yahoo Sponsored Search campaign for their business is that they don’t go after key phrases, instead targeting only single key words. …